Jillian's Real Life
Carbondale
Aspen
Roaring Fork Valley

Carbondale, Aspen’s Real World Relative

Contributing writer Winslow McCurdy on the dichotomy between flashy Aspen and down-to-earth Carbondale, and why many locals choose to live downvalley.
By
Winslow McCurdy for Jillian Livingston
Main Street in Carbondale, Colorado

By contributing writer Winslow McCurdy.

The choice to live somewhere as unrepentantly gorgeous as the Roaring Fork Valley probably seems straightforward to anyone lucky enough to visit. Slanting mountains set an epic scene for skiers, mountain bikers, anglers and drinkers alike, all like-minded in their desire to spend more time outside than in. Yet what sets Aspen apart is what can look like a constant yearning for the pretentious, a perceived playground for the pompous.

Aspen itself boasts an enormous range of activities and beauty beyond its wealth-centric stereotype. Its worldwide renown as a ski town makes it a hotbed for visitors from across the country and the globe, drawn to world-class music, food and art events that seem to happen every week. There’s always something new to try, making it an addictive lifestyle unlikely to bore even the most enigmatic resident. Even for its natural beauty alone, simply saying the name Aspen at a party gets a reaction. And the town has a refreshingly wide range of residents who seem to agree on only one thing: Aspen is a jewel hidden in the secluded Roaring Fork Valley.

However, many year-round Aspenites live within the underbelly of Aspen’s work and leisure culture, most simply, the service industry. So there’s a fascinating dichotomy between two kinds of lives being lived simultaneously in Aspen: the righteously outdoorsy and the self-righteously wealthy.

Some residents enjoy the cathartic release of rich-spotting: women embracing “Aspen style” in ankle-length furs while their husbands gallivant in the Bentley that, like their $22.7 million home, sees use two weeks a year. It’s part of the experience. But not all of Aspen’s full-time residents are enthusiastic about that Aspen facade and the flaunting of wealth on their doorstep, often so much so that they don’t want to be associated with that lifestyle at all. They choose to live in Carbondale.

Aspen vs. Carbondale

The choice to move downvalley, a term that carries some colloquial baggage of its own, isn’t as one-track as the bottom line of buying a home (Carbondale’s median home value is a third of Aspen’s). It’s a decision about culture. If you enjoy easy access to top-quality culture with high ticket prices, high-end retail, massively luxurious homes and the stylish people who go with them, it’s time to bust out the checkbook. Seeing and being seen on the streets of Aspen is indeed a lifestyle choice. But if you’re looking for more land, a relaxed community atmosphere, fun locally sponsored events, a sanctuary insulated from the megarich and, most importantly, a place to grow your dreadlocks without fear of societal scorn, Carbondale will welcome you with open arms.

Roughly a 30- to 40-minute drive from downtown Aspen, Carbondale is smaller and simpler than the famous mountain playground, and its character differs from the nearby and seemingly similar towns of Basalt, Willits, El Jebel and Glenwood Springs. Its main drag feels like a 19th-century frontier outpost, lined with welcoming wooden storefronts occupied by small businesses. Local saloons and small restaurants are within easy walking distance of one another, and local events fill the streets with residents of all ages.

It all happens organically. The streets don’t swell with terrible drivers on big event weekends, bars don’t fill with vacationing drunks and neighborhoods aren’t closed off by mansions and private gates. Carbondale’s residents have sought out an alternative way of life in a valley so beautiful they wouldn’t dare leave. Carbondale offers employment outside the hectic service industry, a welcome option for anyone burned out on discovering just how rude people can be the moment they walk into a restaurant. It’s a place to have kids, raise a family and live a normal life. Carbondale restores reality to life where Aspen can unconsciously drain it away, a refreshing alternative for anyone who has spent too long outside the real world.

A Changing Town

That, too, is changing. The gradual gentrification that has slowly eroded crunchier, alternative communities across the United States has its sights set on Carbondale. Lower rents attract young people who want a taste of the Aspen life without paying for it. Aspenites who want more space for less money and don’t mind the drive are relocating. And as public transportation improves connections across distances, the link between the two towns will likely only grow stronger. Carbondale’s residents will resist, of course. Events like the full moon rides and First Friday community art and drinking celebrations will endure for the alternative seekers, but there could soon be a few more Bentleys on the streets.

The opinions expressed by contributing writers are their own.

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Testimonials

Corneliu Fagaraşan
Architect

Aspen Business Connect completely exceeded my expectations. From the moment I showed up I felt welcomed into a community of open, curious, and genuinely supportive people. It’s not just networking—it’s real connection. I’ve built friendships, found opportunities, and gained invaluable insight simply by being part of the group. The environment Jillian has created makes it easy to show up, be yourself, and grow both personally and professionally.

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Hudson McNamee Osprey Design Studio
Owner

I came along and was immediately connected with a lot of entrepreneurs from all backgrounds. A year and a half later I have gained a plethora of connections and advice from people from all walks of the entrepreneurial journey. This valley works by word of mouth. That is the most effective way, and being a part of this has gained me the most high quality clientele that respect what I do, compensate me fairly and I don't have to go through the entire vetting process every time. I learned so much from so many different types of people. It's been invaluable to my growth as an entrepreneur and a small business owner.

Grayson Rutherford Sinclair Building Architecture Design
Director of Operations

I've been blown away by the professional connections that I've been able to make since joining Aspen Business Connect. I've even had the opportunity to make trade relationships... [and] brought multiple artists onto my company's projects that I wouldn't have otherwise found had I not been a member of ABC.

It's unmatched and unrivaled by anything else in the valley and such a special meeting and connecting place for professionals of all different backgrounds. Jillian does an incredible job making her network ours and she's the most well-connected woman in the valley, always bringing in new people from different places who have different experiences and backgrounds to share. Overall it's one of my favorite things to be part of in the valley, from our socializing events and specialized dinners to our more professional focused events , it's given me the opportunity to make great friends in the valley and even professional relationships. All of us are better off for it.

Jeremy Joseph
Jeremy Joseph Photography

I opened a gallery called Jeremy Joseph Photography, which was a place to display my fine art prints of the Colorado Wilderness and Wildlife. Shortly after opening that space, I started to realize the need for me to be more  integrated into the local community. After a short meeting with Jillian, I realized really quickly how valuable her network could be to get more integrated into the community. The amount of people and relationship building you can do is pretty impressive. Every time that I show up  I always have a bit of a vibrationally tingly inspiration because of everyone's stories and what they're doing. Just a great place to be a part of the community and get inspired for your small business.

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Derron Cloud, State Farm Agent in Basalt and Aspen.
Agent

What I have enjoyed from Jillian's group, Aspen Business Connect, is I've met lots of different people, different individuals. There's great events. I have probably not only gained clients but I’ve also been able to provide clients to those other folks that I've met. I've also made friends. Several people that I met in the first meeting that I went to, I've played golf with and our families hang out together. I have also had many, many referrals from those people. This group has been fantastic for networking and learning and just meeting lots of great and wonderful, interesting people.

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Dominic Del Signore Homestead Circus Productions
Founder

Being a member hasn't just grown my business; it has fundamentally changed my life in the Roaring Fork Valley.

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Jillian is a master at the art of connection, and her dedication to this community is nothing short of brilliant. She understands that when you connect local businesses as genuine resources for one another, you aren't just facilitating 'transactions', you are proliferating a culture of friendship, growth, and playful engagement that makes our community thrive... Great organizations only succeed with great leaders, and Jillian’s mission to foster an environment where we all succeed together is incredibly effective.

Marisa de Lempicka Tamara de Lempicka Estate Foundation
Owner

I've been a member with Aspen Business Connect for about five years now and it's been wonderful. Jillian does an amazing job at connecting people. I always leave the events inspired, empowered, with new ideas. It's really really been a great addition to my life here in Aspen, and it's a great reason to hear what other people are doing in the community, to feel part of this amazing community. The people in this group are amazing. I've /made some really lifelong friendships.

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Shari Havroud of Aetio Health
Nutritionist
I am so grateful for Jillian and Aspen Business Connect, for introducing my work to the team at Aspen Strong where we created a successful Food/Mood kids series.  From there, I have been given the opportunity to work with the Aspen Youth Center, Aspen Family Connections and the City of Aspen!” 
All of these engagements have helped me expand awareness about the benefits of medical nutrition therapy.  Just one introduction led to many more.  I would highly recommend joining the Aspen Business Connect network!"
Diane Utz, ESQ Ferguson Shindler Law Firm
Construction Litigation

Thank you once again! You’ve created something really special and have done an amazing job pulling together the movers and shakers in this Valley. I’ve lived all over the country but have never witnessed a network like the one you’ve built and are continuing to build. You are such an inspiration!

Eric Amyot Keystone Species CO
Instigator of Change | Generative Community Builder

ABC makes networking easy. More than that, the intention and energy, mood, and support for every entrepreneur and business regardless of their scale or industry, is always positive.

Harry Teague - Harry Teague Architects
Owner

Thank you Aspen Real Life and your team. Very informative and well organized panel discussion. Wonderful to network with such smart, fun crowd. Keep up the good work.

Jerome Osentowski Central Rocky Mountain Permaculture Institute
Founder & Director

Last week Jerome, Eden, and Brook melted our minds with their wisdom on the state of our food systems, what they're doing about it, and what we can all do to improve the health of ourselves and the Earth. Thanks Aspen Business Connect for organizing this great event!

Thanks so much Jillian for putting these together. We were glad to see so many people who care about their food, we got so many business cards! Amazing

Rose LeVan Sustainable Settings
Co-Founder & Office Manager

Thank you Jillian for giving us the opportunity to talk with our community via Aspen Business Connect! Your crew is amazing.

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Michele Cardamone - Michele Cardamone Photography
Owner

I just went to Jillian's Aspen Business Connect meeting at Aspen Kitchen with a panel discussing the importance of eating local and nutritious food without pesticides. There was so much positive energy in the room and such an eclectic mix of local business representatives. It was such a perfect way to connect with members of our community. Bravo, Jillian! I can't wait for more!

Molly Dodge Bosque Aspen

Such an amazing event, Jillian!! Thank you for including us and for everything that you're doing for this community and beyond. You're an inspiration and connecting people is the most satisfying thing. Xoxox

Bill Infante, Hangai Mountain Textiles, Co-Founder & President at Breakthrough Communications, Basalt Town Council Member.
Principal & Co-Founder

Great evening. Great initiative. Great connections. Thanks Jillian Livingston for bringing the business community together!

Marisa Hallsted The Mindful Vine
Founder

We thought you’d love that we all connected over a fabulous dinner. Turned into a blog post, a mastermind group, a newly designed ring from gems from my ancestors and who knows great collaborations between some of us in the future! Thanks for being our connector and for all you do!!